1. Creating a Google Analytics filter for Image Search – Yoast
2. PPC Keywords Filter for Google Analytics – E-Nor
3. 5 Must Have Google Analytics Filters – Search Marketing Ads
4. Basic Google Analytics Filter: Track Site Sub domains – Marshall Ball
5. Stop Google Analytics From Stealing Your Valuable Adwords Keyword Data – Get Elastic
6. Need the IP address of your visitors in Google Analytics Reports? Is it possible? – Merkados
7. Track SEO rankings with Google Analytics – Yoast
8. Custom Filters for GA: Part 3d – Luna Metrics
9. Filters for GA Part 4c: Cascading Custom Advanced Filters – Luna Metrics
10. Know What Your Customers Want: Analyze Internal Search Data With Google Analytics – Conversation Marketing
11. Filtering Yahoo Mail and Live Mail in Google Analytics – 100 Dollar SEO
12. Google Analytics Keyword Filters – Schawel Consulting
13. 7 Google Analytics Filters To Help Understand Your Visitors – Doted Guru
14. Google Analytics Filter to Remove Trailing Slashes – Splike
15. Some Basic Information About Lowercase Filters – ROI Revolution
16. Google Analytics Regex Filter Tester – Analytics Experts
17. Tracking social networks with Google Analytics using filters – Brian Clifton
18. How To Create a Filter Google Analytics Help

The new snippet is shown below, with the additional code in bold:

<script type=”text/javascript”>
var gaJsHost = ((“https:” == document.location.protocol) ? “https://ssl.” : “http://www.”);
document.write(unescape(“%3Cscript src=’” + gaJsHost + “google-analytics.com/ga.js’ type=’text/javascript’%3E%3C/script%3E”));
</script>

<script type=”text/javascript”>
try {
var pageTracker = _gat._getTracker(“UA-50020-1″);
pageTracker._trackPageview();
} catch(err) {}
</script>

Include Returning Visitors Only:

Include New Visitors Only:

Include PPC Traffic Only:

Include Organic Traffic Only:

That’s it, very simple, if you have any suggestions or more segmentation ideas please comment below.

This type of content duplication makes your web site less important in the eyes of search engines, which mean each page that is indexed may be given less weight and value because the entire site is dragging it down.

Also, title and description tags will eventually show in search engine’s SERPs. So, you should start thinking and testing the funnels your visitor would have gone through if he would to reach your web pages.

Take a look at this example; I’ve searched for “Hotels in New York”. Can you guess which is well optimized? Which one will yield less bounce rate? Do I hear higher conversion rate?

Optimized:

Not:

You must do everything in your power to make your title tags unique. Keep in mind that copying an identical page headers or breadcrumbs may create a different type of duplication. Certainly, there are some cases when it makes sense to have your web page’s title and your main H1 title similar. (Usually it makes sense in blogs).

Some of us are using content management systems to generate titles based on specific criteria for each type of page in your site. This is especially clever for product pages. The default can be set to display the categories breadcrumbs by default.

Title’s Conversion Spots:

• Add relevant and important keywords.
• Don’t use more than 65 characters.
• Make sure that it reflects each page’s content.
• When you finish, review everything and make sure it’s unique for each page.

Basically, bounce rate is a type of metric that helps us measure the quality of each visit, where a high bounce rate usually indicates that the entrance pages are not relevant to our visitors.

Time or Action?
Google Analytic’s bounce rate is calculated based on the actions performed per visit and time is not a factor.

Picture this:

A visitor that spent 5 minutes with only one page view is considered as a bounce. However, if that visitor spent only 10 seconds with 2 page views, this isn’t considered as a bounce.

Google Analytics Session length
A single session will start upon getting to a web page and will be terminated after 29 minutes of inactivity.

Picture this:

If the user chooses to leave the site and navigate to another website, the session will still continue for a maximum of 29 minutes. As long as the user returns to the initial site and makes a click, it will not be considered as a bounce.

Is opening an external link in a new window considered a bounce?
This will depends on how the external link strategy is handled.

Picture this:

Usually, if your visitors click on link that opens a new window, it will be considered as a bounce. (Provided the user does not come back within 29 minutes, see above.)

However, if your visitors click on an external link that is handled by your script which sends a HIT back to GA before directing the user to the external site, it will not be considered as a bounce.

Check out more about bounce rate from GA Evangelist Avinash Kaushik:
Google Analytics – Bounce Rate: The Simply Powerful Metric -